R.B.W. – Red Bull Wing (project)
The Red Bull cans become an instrument of awareness on the reuse / recycling of aluminum, offering these consumer items a second life by changing its final destination.
Thus was born “RBW-Red Bull Wing” a steel structure, a collector of empty cans, an object in constant transformation, resulting in the tasting and publicity linked to the brand Red Bull – The Red Italian Edition.
REdesign REduce REuse REinvent REinterpret.